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14 min read

Hitting a Wall? How to Use Targeted Selling to Get in the Door

By Phil Zito on Jun 23, 2022 5:00:00 AM

Hey folks, Phil Zito here and welcome back. In this post, I am going to be talking about if you hit a wall, how you can use targeted selling to get in the door of your customer. Basically, how you can bypass your potential blockers, influencers, etc, and get directly targeted in on the person who's going to make the decision related to the building automation purchase.

Topics: Building Automation System Sales smartbuildings service bas projects questions services blockers targeted selling influencers buyers